Let Play Grow Prompt pack

About this prompt pack

Give a small toy a bigger story, from blocks that cast a city to a plush rabbit with a dragon’s shadow. These eight ads include every exact prompt and the product, silhouette, light and copy choices you can adapt to your own gift campaign.

What you'll learn

• Wooden blocks — A few blocks cast the city they could become. Keep the physical construction simple and give the imagined skyline one clear connection to its base.
• Toy sailboat — The bath toy promises an imaginary voyage through a much grander ship shadow. A low side view keeps the small hull and the tall sails easy to compare.
• Origami paper — Blank paper casts a crane before anyone folds it. Use an overhead view to preserve the square sheets, then make the imagined result readable from its outline.
• Plush rabbit — A familiar plush rabbit suggests a new companion through its dragon shadow. Keep the muzzle rounded and the wings open, so the imagined creature feels friendly.
• Modelling clay — Unformed clay casts a finished character. Thumb dents identify the material, while the snail’s shell and two eyestalks make the promise work without added detail.
• Explorer magnifier — A magnifier turns looking closely into a dinosaur adventure. Keep its lens transparent and let the shadow carry the make-believe, so the product stays recognisable.
• Pretend cooking — A toy saucepan casts the role a child could play. The hat’s three lobes and narrow band make a clear symbol; the open bowl and handle keep the toy easy to identify.
• Wax crayons — The crayon fan becomes a peacock’s tail in shadow. Repeating the fan shape connects the product to the imagined drawing; a few clear feather marks do the rest.