Amplemarket Pricing

Amplemarket pricing starts at a $7,200 annual commitment for two users, but that is only the visible floor. The buying decision turns on extra seats and separate contact and Duo AI credit pools that Amplemarket does not fully price in public.

Amplemarket Pricing at a Glance

Amplemarket is an AI-assisted outbound sales platform, and its current pricing page publishes one dollar price: Startup costs $600 per month on an annual term and includes two users. Growth and Elite list custom pricing.

This table was verified against Amplemarket's live plan page on 30 September 2026. The contact capacities use the current per-user allowances, not the different numbers in the vendor's dated pricing article.

The cleanest published figure is therefore $7,200 a year for Startup. It buys two included users, 27,000 email credits, 1,200 phone credits, multichannel sequences, deliverability tools, and several Duo features. It does not disclose the price of an extra user, the dollar total for Growth or Elite, the size of any Duo pool, or the invoice schedule.

Amplemarket Cost: The $7,200 Startup Commitment

The only cost that can be calculated without a sales call is $7,200 per year. Divide that across the two included users and 12 months, and Startup is $300 per included user-month.

That is useful for procurement, but it is not a cost per result. A booked meeting depends on data quality, targeting, offer strength, human edits, and follow-up. Amplemarket does not publish a conversion guarantee, so attaching an invented meeting count to the subscription would create false precision.

One capacity calculation is defensible. If the full subscription were allocated to the current 27,000 team email credits and every other feature were valued at zero, the fully loaded figure would be about $0.27 per listed email credit. That is not an incremental email-credit price. It is a deliberately conservative way to show how much of the annual commitment sits behind each unit of listed email capacity.

The better P&L formula is:

Net annual workflow cost = Amplemarket quote + add-ons + taxes - subscriptions actually canceled

Only subtract a data provider, sequencer, warmup service, dialer, or intent product if the contract will really be terminated. A B2B SaaS growth lead who keeps the old tools during a long parallel rollout has added a $7,200 floor, not consolidated the stack.

Amplemarket Startup Plan

Startup fits a two-person founder-led sales motion only when those two people will use the combined workflow. Paying for two included users while one founder does all prospecting immediately doubles the effective seat cost for the active operator.

Startup's current contact capacity supports up to 1,200 simple reveals with both an email and phone number, plus 25,800 email-only reveals, assuming each reveal uses one matching credit. That allocation says nothing about reply quality or meetings. It tells a phone-heavy buyer where the hard capacity edge sits.

Amplemarket Pricing Calculator: 2, 4, and 10 Users

A usable calculator has to separate published capacity from unpublished dollars. The public page maps neatly to three team sizes, but only one row has a dollar total.

Two users, Startup: The known annual commitment is $7,200. The current table produces 27,000 email credits and 1,200 phone credits across the two included users. Extra-seat pricing, Duo pool sizes, and invoice cadence remain unknown.

Four users, Growth: Growth includes four users. Its current per-user allowances produce 140,000 email credits and 20,000 phone credits for the team. The plan total is quote-required, as are Duo pool sizes and any overage schedule.

Ten users, Elite: Elite includes ten users. Its current per-user allowances produce 400,000 email credits and 96,000 phone credits for the team. The dollar total is quote-required. Elite includes Duo Inbox on the current table, but the public page still does not size the AI pools.

Do not assume a four-person team must buy Growth or that a ten-person team must buy Elite solely from those included-seat counts. The plan cards say additional users are available to purchase. Ask for both configurations when they are operationally plausible: Startup plus added seats versus Growth for four users, and Growth plus added seats versus Elite for ten.

The decision flips on more than seat count. Growth raises current email capacity from 13,500 to 35,000 per user and phone capacity from 600 to 5,000 per user, adds Duo Voice, and changes onboarding. Elite moves to 40,000 email and 9,600 phone credits per user and includes Duo Inbox. The quote should price the capability jump, not just the headcount.

Amplemarket Credits: Use the Live Table, Not the Older Allowance

The credit system is not currently described consistently across Amplemarket's own pages. The live plan table lists 13,500 email credits and 600 phone credits per Startup user per year. Amplemarket's pricing article published on 5 March 2026 lists 15,000 email credits and 480 phone credits.

The live table is the safer budget baseline. Relative to the dated article, it shows 1,500 fewer email credits per user, a 10% decrease, and 120 more phone credits, a 25% increase. For the two-user Startup plan, that changes the team model from the older 30,000 email and 960 phone allowances to the current 27,000 email and 1,200 phone allowances.

The same dated article describes how contact credits work: one email reveal uses one email credit, validation and enrichment each use half an email credit, and one phone reveal uses one phone credit. It also says credits renew annually on the contract date and that an already revealed contact can be viewed again without another charge.

Those mechanics are useful, but the quote should confirm them because the live table already disagrees with the article on the allowance itself. The article also publishes a $0.50 phone-credit top-up and says email credits can be converted to phone credits. Neither rate nor conversion rule appears on the current plan table.

Amplemarket Duo Copilot Pricing: Budget a Separate AI Pool

Duo pricing cannot be reduced to the contact-credit table. Contact credits buy access to prospect data. Duo Copilot, Duo Copywriter, Duo Voice, and Duo Inbox perform AI-assisted work, and Amplemarket's March article says Copilot, Copywriter, and Voice each use separate credit pools included in the plan. It does not publish their sizes.

The current pricing page shows Duo Copilot, Duo Copywriter, Duo Competitive Intelligence, and Duo Signals across all three plans. Copilot supports AI-assisted outbound work, Copywriter creates personalized email copy, Competitive Intelligence monitors competitors' digital footprint, and Signals identifies buying intent.

Duo Voice begins on Growth and sends AI voice messages at scale. Duo Inbox, which drafts replies to prospect emails, is shown as an add-on on Growth and included on Elite. The March article says Inbox consumes no credits, but that treatment should still be written into the quote because the live table does not state it.

For a sales leader, the missing AI allowance is more important than the word “included.” Ask for the opening pool, the action that consumes one unit, whether unused units expire, the top-up rate, and what happens when the pool reaches zero. A feature can be included while meaningful usage still requires an add-on.

The business case should measure the actual Duo jobs: prospect research, first-draft personalization, sequence assembly, and assisted reply handling. If the product removes enough manual work to retire a subscription or free meaningful seller time, the pool can justify the annual commitment. If every output requires heavy correction, the AI layer has added review work instead of removing it.

The Hidden Costs Are in the Order Form

The Order Form decides the real Amplemarket bill. The Terms of Service updated 1 September 2026 say the Order Form sets pricing, licenses, duration, and renewal conditions, and that the Order Form prevails if it conflicts with the public terms.

That makes six quote items non-negotiable:

• The total contract value and invoice schedule.
• The rate for every user beyond the included seats.
• Contact-credit top-ups, conversions, overages, and renewal timing.
• The size and overage price of every Duo pool.
• Whether Duo Inbox is included, an add-on, or unavailable for the selected tier.
• Taxes, implementation charges, and any other line item on the Order Form.

Amplemarket Pricing per Month

Amplemarket publishes a $600 monthly equivalent on an annual term. That wording establishes a $7,200 annual commitment, but it does not say whether cash is collected monthly, quarterly, or in advance. No month-to-month Startup price is published. Ask for the exact invoice calendar before treating $600 as the next card charge.

The public terms add four forms of contract exposure. Payments are generally non-refundable. Cancellation preserves access through the subscription term but does not remove the obligation to pay through that term. The agreement renews for the same duration unless either party sends written non-renewal at least 60 days before the end date. Renewal fees may rise by up to 7% under the published terms.

The terms also reserve the right to charge overages, cancel the subscription, or revoke access when Order Form usage limits are exceeded. Applicable taxes may be added. A procurement calendar should therefore carry the non-renewal deadline, not merely the contract end date.

The same discipline applies to any annual AI tool. The Sarra AI pricing analysis uses a similar quote checklist because a headline rate cannot answer pooling, reassignment, invoice, or renewal questions.

Amplemarket Reviews: Test Human Correction Time, Not Demo Polish

Reviews are most useful when they tell you what the workflow demands after the demo. No product trial was run for this article, so there is no claimed Duo balance, correction-time result, reply lift, or meeting conversion here. The published calculations use vendor pages only.

Amplemarket's current pricing page says every plan includes a free trial. Its March article calls that trial 14 days, but the live page does not publish duration, balances, or scope. Record what the trial account actually provides before starting the evaluation.

1. 1

   Freeze one saved workload

   Use the same prospect set, research questions, sequence brief, and reply examples in Amplemarket and the current workflow. A changing sample makes speed and correction comparisons meaningless.

2. 2

   Record every opening balance

   Capture email, phone, Copilot, Copywriter, Voice, and Inbox balances separately. Contact credits and AI work must never share one spreadsheet column unless the contract says they are the same meter.

3. 3

   Measure correction work

   Log wrong research, rejected contacts, rewritten personalization, sequence edits, and reply edits. Count human review time from opening the task to approving the output.

4. 4

   Price only removed work

   Subtract subscriptions that will be canceled and labor that the trial demonstrably removes. Do not book projected conversion gains as savings.

The skip signal is clear: if the team keeps its current data, sequencing, and deliverability subscriptions while Duo still needs substantial correction, Amplemarket has not consolidated the workflow. It has become another layer to operate.

Apollo, Instantly, and Clay Change the Decision

Amplemarket should be compared with the job a buyer needs, not with unlike credits placed in one spreadsheet. Apollo, Instantly, and Clay all publish lower starting bills, but each packages data, outreach, AI work, and implementation differently.

Apollo

Apollo is the lower-cost integrated choice when two sellers need prospecting, sequences, enrichment, and basic AI assistance without Amplemarket's $7,200 floor. Apollo Basic costs $49 per seat per month billed annually, so two seats total $1,176 per year and carry 60,000 credits across the team.

Basic lists AI Research and AI Lead Scoring, unlimited sequences, a deliverability suite with email warmup, CRM integrations, waterfall enrichment, two automated workflows, and a US dialer where credits apply. Its AI Assistant is marked “introductory free,” so the durable AI price needs confirmation.

Pick Apollo when the published Basic workflow covers the job and the lower bill matters more than Amplemarket's Duo setup. Do not compare Apollo's 60,000 credits directly with Amplemarket's email, phone, and Duo pools. The units and consumption rules differ.

Instantly

Instantly is the email-first budget option. Instantly Starter costs $94 month-to-month or $85 per month on annual billing, which makes the annual-billing total $1,020.

The current bundle lists 5,000 emails a month, 1,000 uploaded contacts, 1,500 Instantly credits a month, access to a database of more than 450 million B2B leads, and an AI Sales Agent. Choose it when email outreach is the core job and those limits cover the motion. It is not a like-for-like substitute for every Amplemarket channel or Duo workflow, so price the missing work before declaring the difference a saving.

Clay

Clay is the flexible build-it-yourself choice for a growth team that wants to design its own enrichment and signal workflows. Clay Launch costs $167 per month on annual billing, or $2,004 per year, with unlimited seats, 180,000 actions per year, and 30,000 data credits per year.

Launch includes phone enrichment, job-change and other signal tracking, unlimited audience search, Clay's email sequencer or sequencing integrations, and Claygent web research. Choose Clay when an operator can own the workflow design. Choose Amplemarket when the value lies in buying a more packaged sales motion and the quote proves that consolidation is cheaper than building and maintaining one.

The comparison rule is simple: use annual public totals to establish the floor, then normalize by the subscriptions removed and the human work transferred. Credit totals from four different systems are not a common currency.

Who Should Buy Amplemarket, and Who Should Skip It

Amplemarket is worth shortlisting for a B2B SaaS team that actively uses email, phone, and social outreach, wants AI-assisted prospect research and personalization, and can retire several point tools. The two-user Startup plan is easiest to defend when both included users work the system and the $7,200 base replaces meaningful existing spend.

A four-person growth team should buy only after comparing Startup plus two paid seats with the custom Growth quote. Growth's much larger contact allowances and Duo Voice may justify the tier, but a headcount match alone does not prove it.

A phone-heavy sales team should focus on the current 1,200 team phone credits in Startup. If that pool is too small, obtain the top-up and conversion terms before signing. The dated $0.50 top-up claim is not enough when the current table omits it.

Skip Amplemarket when the motion is mainly low-volume email, when existing subscriptions will stay in place, or when the sales team lacks an owner for data quality and AI review. Also skip the annual commitment if the quote leaves Duo pool sizes, invoice timing, Inbox treatment, or the non-renewal process ambiguous.

The decision rule is blunt: buy when the verified net annual workflow cost is lower than the subscriptions and human work Amplemarket will actually remove. Skip when the case depends on unmeasured conversion gains.

Frequently Asked Questions

Who owns Amplemarket?

Amplemarket's current Terms of Service identify Tagis Inc. as the legal company providing the service. The first-party pages reviewed do not publish a more detailed ownership table.

What does Amplemarket do?

Amplemarket combines B2B contact data, intent signals, multichannel sequences, deliverability tools, and Duo AI assistance. Its official description says it helps companies find, connect with, and close ideal customers.

What is Amplemarket's annual revenue?

Amplemarket does not publish company annual revenue on the current pricing, about, or terms pages reviewed on 30 September 2026. Third-party estimates should not be treated as audited company disclosure.

How much does Amplemarket cost?

Startup costs $600 per month on an annual term for two users, producing a $7,200 annual commitment. Growth includes four users and Elite includes ten, but both have custom prices.

Who are the founders of Amplemarket?

Amplemarket's official about page lists João Batalha, Luís Batalha, and Mica Oliveira as founders. João is listed as CEO, Luís as CPO, and Mica as CRO.

Where is Amplemarket headquartered?

The current Terms list Tagis Inc. at 2443 Fillmore St #380-3880, San Francisco, CA 94115. That is the official company location published by Amplemarket; the Terms do not separately label it “headquarters.”

Is Amplemarket free?

No permanent $0 plan is published. The current pricing page says all plans include a free trial, while the dated March article calls it a 14-day trial; confirm the current duration, features, and credit balances before starting.

Does Amplemarket offer a student discount?

No student discount is published on the current Amplemarket pricing page or Terms of Service. The product is packaged for business sales teams, so any special rate would require a written quote.

What is Amplemarket's refund policy?

The public Terms say subscription payments are generally non-refundable and do not earn credits for partial periods. Cancellation keeps access through the term but normally leaves the remaining payment obligation in place.

Amplemarket pricing increase

The $600 Startup rate appears in Amplemarket's 5 March 2026 article and on the live page verified 30 September 2026. The price held across those snapshots, but the Startup credit mix changed: the live table shows fewer email credits and more phone credits than the article.

The Monday Move

Send Amplemarket one worksheet before the next demo. List the exact users, current subscriptions that will be canceled, required channels, annual contact volumes, and the Duo jobs the team expects to use.

Ask for the total contract value, invoice dates, extra-seat rate, current email and phone allowances, all contact overages, every Duo pool and action cost, Inbox tier and credit treatment, taxes, renewal date, and written non-renewal process. Attach the current 13,500 email and 600 phone allowances per Startup user so the quote must resolve the vendor's older numbers.

Then run the same saved workload through the trial. Record opening and closing balances by pool, human correction time, and which subscriptions can genuinely be removed. Sign only when the written quote and observed workflow produce a lower net cost than the stack you will actually cancel.